Portfolio
Little Joes
A brand concept that was inspired by an old Italian postage stamp.
Based on the idea of a longstanding family run coffee business that has been passed down through the generations.
The branding needed to bring through hints of the business’s heritage while also showing they have modernised their offering.
Scope of Concept
Branding
How it should feel
Modern, Friendly & Authentic
BRAND GOALS:
To update the brand without losing its authenticity.
To help pivot the brand image to attract new customers without alienating their longstanding regulars.
Little Joes Web Design Concept
Little Joes may just be a concept, but designing a playful homepage was so much fun – and how perfect is that cannoli photo?
Images are a key part of branding and the images on this site design really help bring everything together.
This design has us craving coffee and cannoli!