Portfolio
Well Rooted
Well Rooted is a brand concept for a modern accountancy firm.
The naming portrays the business’s values: Strength, Steadiness, and Longevity.
The branding needed to feel genuine and down to earth whilst still modern.
The business is looking to create a good relationship with clients so that they will be customers for life.
Scope of Work
Branding
How it should feel
Modern, Down to Earth, Trustworthy
BRAND GOALS:
To show the firm has modern values and will give a high quality of service.
The branding needed to feel professional but also trustworthy to gain clients’ trust.
